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A Customer Relationship Management software

A real estate company was struggling to manage their leads, because they had so many lead-generating sources like WhatsApp, Chats, Facebook, Google Ads and other mediums. They were looking for a solution that brought together these leads in one single dashboard with essential information (like communication details, area information etc.). The client strongly believed that an appropriate digital solution would act as a catalyst for easy and quick decision-making of their sales professionals.

The problem

The construction company approached Webdura for a Customer Relationship Management (CRM) software with a simple dashboard that included sales details and potential customer data for analytical purposes. The client had numerous ongoing/finished projects. They had been leaders in the construction business for many decades and had a high goodwill among the public. The challenge put forth to Webdura was huge as there was huge data involved in terms of their projects and growing customer base. In the context of usage of personalized computer software for job costing and business forecasting, they wanted a comprehensive real estate CRM software to be incorporated to their existing system.

Our solution

The Webdura team came up with a simple and intuitive CRM software that helped the sales executives of our clients easily manage their prospective customer base. The software we developed not only assisted the sales executives in serving prospective customers, but also gave the perfect picture of individual performance of the team of sales executives.

Which projects have had maximum enquiries

How many units have been sold

Which sales executive have sold the maximum units

The communication details of the potential customers collected from different channels like social media, real estate apps etc.

What is the status of the enquiries made by customers

What are the total leads generated and what are the status of each leads

Our expert team also made the app more efficient with additional features/ dashboard that would facilitate the day-to-day activities of the sales executives:

  • Lead Dashboard
  • WhatsApp Leads
  • Sales
  • Repeated Leads
  • Reports
  • Users

Project outcomes

  • The time required for performance review of sales executives reduced by 40%
  • Customer service improved by 52%
  • Time to serve customers was reduced considerably

CRM handled business development and customer management of the prodigious construction company shrewder. Business forecasting and customer profiling had a whole new level of handling. Webdura received positive response from clients, and they opined that they could visibly see operational benefits and strategic benefits after deploying the CRM software in their setting. The business functions were enhanced, and business owners reaped remarkable returns with the support of the new software.